SuperSend vs Lemlist: Which Email Outreach Platform Is Right for You?
Compare SuperSend's volume-based pricing (unlimited users) against Lemlist's per-seat pricing model. Discover how pricing structure impacts team scalability and overall costs for your outreach campaigns.
The Pricing Model Difference: Volume-Based vs Per-Seat Pricing
SuperSend
- ✓Charged by emails sent, not users
- ✓$99/month for up to 50,000 emails
- ✓$319/month for up to 200,000 emails
- ✓Unlimited users included
- ✓No additional per-seat costs
- ✓LinkedIn sender add-on: $69/month per profile
- ✓Predictable costs that scale with volume
Lemlist
- •Charged per user, per month
- •Email Starter: $39/user/month (1 sending email)
- •Email Pro: $69/user/month (3 sending emails)
- •Multichannel Expert: $99/user/month (5 sending emails)
- •Outreach Scale: $159/user/month (10 sending emails)
- •Additional costs for warm-up (Lemwarm)
- •Costs multiply with each team member
Cost Comparison Example: 5-Person Team
Here's how costs compare for a typical 5-person sales team sending 50,000 emails per month:
| Team Size | Monthly Emails | SuperSend Cost | Lemlist Cost* |
|---|---|---|---|
| 1 person | ~10,000 emails | $99/month | $99–$159/month |
| 3 people | ~30,000 emails | $99/month | $297–$477/month |
| 5 people | ~50,000 emails | $99/month | $495–$795/month |
| 10 people | ~100,000 emails | $319/month | $990–$1,590/month |
*Lemlist costs assume Multichannel Expert ($99/user) or Outreach Scale ($159/user) plan. Does not include warm-up add-ons.
SuperSend vs Lemlist: Feature Comparison
| Feature | SuperSendBest Choice | Lemlist |
|---|---|---|
| Pricing Model | ✓Volume-based (unlimited users included) | ✗Per-seat pricing ($39–$159/user/month) |
| Team Scalability | ✓Add unlimited team members at no extra cost | ✗Each team member adds $39–$159/month |
| LinkedIn Automation | ✓Full automation with multi-identity support | LimitedBasic LinkedIn integration in higher tiers |
| Multi-Channel Outreach | ✓Email + LinkedIn unified sequences | AvailableEmail + LinkedIn + cold calls (higher-tier plans) |
| Email Volume Capacity | ✓Designed for high-volume (50K–200K+ emails/month) | LimitedTypically 1–2 inboxes per user, lower volume focus |
| Deliverability Infrastructure | ✓Built-in inbox placement testing, live spam scoring, domain health monitoring | LimitedBasic deliverability features; warm-up may cost extra |
| Email Warm-Up | ✓AI-driven, dynamic warm-up included | LimitedLemwarm (email warm-up) requires separate subscription |
| Inbox Provisioning | ✓Can provision Google & Outlook inboxes directly | ✗Requires manual connection of user inboxes |
| Personalization Features | ✓Dynamic variables, merge tags, conditional logic | ✓Personalized images, videos, and advanced personalization |
| Unified Inbox | ✓Super Inbox for all channels (email + LinkedIn) | ✗No unified inbox |
| Dedicated Infrastructure | ✓Optional private dedicated sending infrastructure | ✗Relies entirely on connected inboxes |
| Multi-Domain Sending | ✓Built for managing multiple domains at scale | LimitedSupports multiple domains but optimized for smaller scale |
| Advanced Analytics | ✓Real-time tracking, deliverability diagnostics | ✓Detailed campaign analytics and reporting |
| Starting Price | $99/month (unlimited users) | $39/user/month (per seat) |
Key Differences: SuperSend vs Lemlist
Volume-Based Pricing Model
SuperSend charges by email volume, not per user. A 5-person team sending 50,000 emails pays $99/month total. With Lemlist's per-seat pricing, the same team pays $495–$795/month, making SuperSend significantly more cost-effective for teams.
Team Scalability Without Cost Escalation
Add unlimited team members at no additional cost with SuperSend. Every new hire with Lemlist adds $39–$159/month, making team growth expensive and unpredictable.
High-Volume Email Capacity
SuperSend is built for high-volume campaigns (50K–200K+ emails/month) with multi-domain support. Lemlist typically manages 1–2 inboxes per user, making it better suited for lower-volume, personalized campaigns.
Built-in Deliverability Intelligence
SuperSend provides real-time inbox placement testing, live spam scoring, and domain health monitoring included in all plans. Lemlist's warm-up features (Lemwarm) require a separate subscription.
LinkedIn Automation
SuperSend includes full LinkedIn automation with multi-identity support and unified sequences. Lemlist offers basic LinkedIn integration, but advanced multichannel features are locked behind higher-tier plans.
Inbox Provisioning
SuperSend can provision Google and Outlook inboxes directly in the platform, reducing setup complexity. Lemlist requires manual connection of user inboxes for each team member.
Dedicated Infrastructure
SuperSend offers optional private dedicated sending infrastructure for teams needing full isolation. Lemlist relies entirely on connected inboxes with no dedicated infrastructure options.
Advanced Personalization
Lemlist excels at personalized campaigns with features like personalized images and videos, making it ideal for creative, visual outreach campaigns.
Lower Entry Point for Solo Users
For individual users sending low volumes, Lemlist's $39/user/month starter plan may be more accessible than SuperSend's $99/month entry point.
Who Should Choose Which Platform?
Choose SuperSend If:
- ✓You have a team of 3+ people (cost savings become significant)
- ✓You need predictable costs that scale with email volume, not team size
- ✓You're running high-volume campaigns (50K+ emails/month)
- ✓You need LinkedIn automation alongside email outreach
- ✓You want built-in deliverability intelligence and real-time diagnostics
- ✓You're managing multiple domains and need dedicated infrastructure
- ✓You want to add team members without increasing per-seat costs
- ✓You need inbox provisioning without manual setup
- ✓You're an agency or growth team managing large-scale campaigns
- ✓You want a unified inbox that handles both email and LinkedIn replies
Choose Lemlist If:
- •You're a solo user or very small team (1–2 people)
- •You prioritize creative personalization (images, videos)
- •You send lower email volumes (under 10K emails/month per user)
- •You're comfortable with per-seat pricing scaling with team size
- •You need cold calling integration alongside email outreach
- •You prefer manually connecting your own inboxes
- •You want the lowest starting price point for individual users ($39/month)
- •You focus on highly personalized, visual outreach campaigns
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